‘Our Girls Our Pride’ - Vedanta's "Khushi", NDTV and Priyanka Chopra join hands for Girl Child

Vedanta Group and NDTV have joined hands to promote Girl Child in India through campaign "Our Girls : Our Pride".  The campaign has been launched under Vedanta's "Khushi"awareness campaign, that is already promoting care for the underprivileged children, their health, nutrition and education.

 Ms. Priyanka Chopra has been named the Brand Ambassador of the campaign "Our Girl : Our Pride" .  The campaign launched on 19th August 2013 in New Delhi,  will address key issues like nutrition, education, health, foeticide and infanticide.  The focus of the campaign will be to educate people at large, bring awareness, bring policy changes and sensitize people towards girl child and build a respect for the gender.
 Presenting a visual treat of the launch.

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